Sunday, 15 June 2014

OpticKart.in --The Smartest way to buy glasses online!


OpticKart.in is one of the leading online eyeglasses stores! With minimal operational costs we can offer our customers a large variety of complete eyeglasses and sunglasses with the best prices on the web and with a savings up to 75% compared to traditional retail stores.

We are so confident about our low prices that we even provide you with a "lowest price guarantee"! If you find our products with lower prices elsewhere

How can we do this? It's simple. We hardly have any overhead and we don't have to deal with any middle men and we directly procure from the manufacturers and country dealers! With our in-house labaratory and  in-house inventory of frames, we can guarantee our customers high-quality, yet affordable, prescription eyeglasses. We pay less. You pay less. It's a win-win situation!Top quality eyeglasses!

We never compromise on quality at OpticKart.in! As one of the leading online eyeglasses store, we supply our customers only with quality lenses. Every pair of lenses is tested in VD Approach (Methodology designed by our Quality Experts) process prior to shipment. If they do not meet OUR standards – they are not shipped.You'll be satisfied - That's a promise!

Your vision is our business and our goal is to send you a great pair of glasses that you'll be satisfied with! All eyeglasses from Optickart.in come with our 100% satisfaction guarantee. If, for any reason, you're not satisfied with your prescription glasses, you can return them for 100% store credit or a new pair of glasses! We guarantee that you'll receive a high quality pair of glasses made to fit your individual prescription - that's our promise to you!

To view our shipping and return policy in full, please visit our terms and conditions.
Professional and friendly service!

Our customers always come first at Optickart.in and our optical experts can help answer any questions you have! It's our mission to provide our customers not only with the best custom-made prescription glasses at reasonable prices but also in the fastest time period possible and with the highest quality of service. We will do everything to make you happy and 100% satisfied.

When you shop for eyeglasses online at OpticKart.in, trust that you'll receive high quality prescription glasses and lenses at affordable prices with an easy ordering process - all done from the comfort of your home! We pride ourselves on bringing you affordable glasses with professional and friendly service but don't take our word for it, read what our customers think about us!


Wednesday, 4 June 2014

Eyeglass start up OpticKart sets Sight on Online Growth


When a IT professional in Bangalore want to buy a pair of glasses,she came across
 online www.optickart.in .she had his prescription but one piece of information
-axis is missing

She went to the retail store with the old sunglasses to get this piece of information
but the retailer declined to provide the measurement .The customer infact has brought
the eyeglasses in his previous purchase from this retailer .

This shows how heated the competition has become between the online and offline
retailers channels .To overcome this, Online retailers like OpticKart tending to expand retail stores to major cities in sout India in the next few years .The customers can come to the retail outlets , try eyeglasses or sunglasses
,they can order in the store or come back and order online .Optometerist at the store will examine the eyes and provide the prescription .Required lens specification will be machined in the backend and will be couriered to the customer There will be no price difference between the in store and online order.

The frame costs were marked up heavily since  group of Businesses controlled most of the eyeglasses frames market.Frames can today be brought online with 1/3 of the price that can brought in store .This is exactly what online stores like OpticKart would like to tap in to.

Also Many online eyeglasses stores like OpticKart gives away a pair to non profit groups
serving he poor in rural parts of south India.

with 98% of the eyewear sales still offline .it looks like there is plenty of room for
growth for online retail of eyeglasses.